Monday, February 9, 2009

Tip of the Day: Send a Weekly Email

It's important to keep your organization's members updated on what's going on with the club. You also want to make sure they know you are active and that they are interested in what's going on in the world of liberty. To this end, you should be sending a weekly email to the group list-serve. More than once a week and you are overloading the group. Less than once a week and members think that the group isn't doing anything. Make a habit of sending it on a particular day, like every Tuesday, depending on what works for you.

While it's important to send a weekly email, it's even more important to make sure that you have enough information to justify a weekly email. If you are constantly repeating the same information, then students have no reason to open it. If you're not putting any information in there, students will just archive because they have no expectations. Here are some things you can include in each week's email to make it fresh and valuable:
What is most important about sending a weekly update is that it holds your self accountable. You must make sure that your club is doing enough to fill up a weekly email rather than being unable to send out such information. Keep communicating with your members. Send a weekly email.

No comments: